One Day ~  One Massive Opportunity

to

Support Alabama Nonprofits!

MARK YOUR CALENDAR!!!

 

On February 2, 2012 the Alabama Association of Nonprofits, in partnership with the Alabama Broadcasters Association and the Razoo Foundation, is doing something in Alabama that’s never been done. We’re taking one day to harness the power of individual contributions statewide, connecting new and existing donors with thousands of Alabama nonprofits.

“The Alabama Broadcasters Association is excited to participate in what will be a historic event for philanthropy in our state and possibly across the nation. The concept of Alabama Gives Day is heartwarming for all who will be part of the event. Alabama radio and TV stations will endeavor to raise record amounts in gifts for charities across the state in a 24 hour period,” said Sharon Tinsley, President of the Alabama Broadcasters Association.

When presented with a new way to give online, community members have overwhelmingly shown their support through donations. In 2011, Colorado Gives Day raised $12 million for participating nonprofits, far surpassing the $8.4 million raised in 2010. In 2011, Minnesota’s Give to the Max raised a whopping $13.4 million for Minnesota nonprofits from over 47,000 donors in just 24 hours. While the immediate benefit is huge, the ripple effects of giving spurred other philanthropic endeavors in Minnesota and Colorado generating even more donations months later.

The excitement and anticipation leading up to this one-day event energizes a new donor base of individual donors. During Colorado’s Give Day, 98% of nonprofits featured on GivingFirst.org received a donation, and 83% of those participating nonprofits acquired new donors. A positive lesson that charities have learned from their participation in giving days, say organizers, is that the events have strong appeal to young donors. Norman Rice, president and CEO of the Seattle Foundation, host of Give Big Seattle, describes their event as, “the democratization of philanthropy, in which everyone can make a difference in the world around them.”

This historic event in Alabama, backed by the marketing power of Alabama radio and television stations, will further help charitable organizations continue to provide a broad spectrum of aid across the state of Alabama.

“We’re proud to launch Alabama Gives Day in support of an incredible sector that makes our state a better place to live. This event has the potential to dramatically increase the number of individual donors contributing to charities in our state as we’ve seen similar campaigns in Colorado and Minnesota successfully do,” said Russell A. Jackson, Alabama Gives Day Manager for the Alabama Association of Nonprofits. “Connecting individual donors to nonprofits, while also promoting the safety and ease of online giving, is critical to helping our nonprofits be even more sustainable without being so dependent on foundation and corporate grants to keep their lights on.”

 

YOU CAN DONATE TO

THE CLAY HOUSE  BY CLICKING HERE

 

 

OR VISIT  OUR FACEBOOK PAGE

AND CLICK ON THE “PIGGY BANK”

LOCATED ON THE LEFT SIDE OF OUR HOME PAGE.

 

www.alabamagivesday.org

and search for

 

Clay House Children’s Center,

 

also by texting

 

Change 4CH to 84465 to give $10*.

 

* Charges will appear on your wireless bill, or be deducted from your prepaid balance. All purchases must be authorized by account holder. Must be 18 years of age or have parental permission to participate. Message and Data Rates May Apply. Text STOP to 84465 to STOP. Text HELP to 84465 for HELP.

Full Terms: mGive.org/T.